Platform: WooCommerce + WordPress
Company: MediaMindDMC
Industry: Fashion & Retail
Project Type: Ecommerce Store Development, UX Design, SEO Strategy, Product Architecture
Project Vision
FootwearMenders.com was built to serve as a one-stop destination for stylish, affordable, and medicated footwear across Pakistan. The goal was to create a multi-brand ecommerce platform that feels intuitive, fast, and fashion-forward — while handling thousands of SKUs across categories like men’s, women’s, and kids’ shoes.
MediaMind DMC led the full development cycle, from wireframing and design to SEO setup and product architecture. The result is a sleek, responsive website that balances performance with visual appeal.
Tools & Technologies Used
| Tool / Plugin | Purpose |
|---|---|
| WordPress CMS | Content management and scalability |
| WooCommerce | Ecommerce engine for product listings, cart, checkout |
| Elementor Pro | Custom page design and responsive layout |
| Yoast SEO | On-page SEO for product pages and categories |
| Google Tag Manager + GA4 | Conversion tracking and user behavior analytics |
| WhatsApp CTA Plugin | Direct customer support and order tracking |
| Custom CSS & JS | Styling enhancements and interactive elements |
| Image Optimization Tools | Fast-loading product galleries and banners |
Design & Branding Highlights
- Category-Based Navigation: Men, Women, Kids, Accessories, and Rs.1500 Range
- Promotional Banners: Highlighting discounts, seasonal drops, and bestsellers
- Mobile Optimization: Smooth shopping experience across all devices
- Product Filters: Size, price, and style-based filtering for better UX
- WhatsApp Integration: Real-time customer support and order updates
- Visual Identity: Clean fonts, bold product imagery, and localized branding
Performance & Results
- Product Volume: Over 3000+ SKUs managed with optimized load speed
- User Engagement: Increased session duration and reduced bounce rate
- Conversion Boost: WhatsApp CTA and mobile-first design improved checkout flow
- SEO Visibility: Ranked for key footwear terms in Pakistan
- Customer Retention: Repeat purchases through intuitive UX and fast delivery options
Client Feedback
“MediaMindDMC helped us scale from a local shop to a full-fledged online store. The site is fast, stylish, and easy to manage.”
— Footwear Menders Team
Why It Stands Out
This project showcases MediaMind DMC ability to handle high-volume ecommerce with style and precision. From category architecture to mobile UX and SEO, FootwearMenders.com is a benchmark in fashion-focused digital retail.
